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When sport meets business : capabilities, challenges, critiques / [edited by] Ulrik Wagner, Rasmus K. Storm, Klaus Nielsen.

Contributor(s): Material type: TextTextPublication details: London : Sage Publication Ltd., c2017.Description: xiii, 242 p. : ill. ; 24 cmISBN:
  • 9781473948051 (pbk.) :
Subject(s): DDC classification:
  • 338.477 96
Contents:
When sport meets business : a brief introduction / Rasmus K. Storm, Ulrik Wagner and Klaus Nielsen -- The expansion of the sport goods industry / Anna Gerke and Maureen Benson-Rea-- When globalisation and migration meet national and local talent development / Sine Agergaard -- Commodification and commercialization of elite athletes / Johannes Orlowski, Manuel Herter and Pamela Wicker -- The business of running / Koen Breedweld and Jeroen Scheerder -- The growth of commercial sponsorship / Ulrik Wagner and Thorsten Dum -- The battle for media rights in European club football / Harry Arne Solberg -- Ambush marketing in sport / Simon Chadwick, Nicholas Burton and Cheri Bradish -- Sport, social media and online communities / Bastian Popp and Herbert Woratschek -- Corporate social responsibility in sport / Mathieu Djaballah -- Profits, championships and budget constraints in European professional sport / Klaus Nielsen and Rasmus K. Storm -- Financial fair play in European football / Jan Pieper -- Corruption and the governance of sport / Arnout Geeraert -- Sustainable urban legacies of hosting the Olympic Games / Larissa Davies -- The cost of hosting international sports events / Wladimir Andreff.
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Books Books Portsmouth Branch Library Reserved Cupboard Non-fiction 338.477 96 Whe (Browse shelf(Opens below)) Available PORT19120009
Books Books Roseau Public Library General Stack Non-fiction 338.477 96 Whe (Browse shelf(Opens below)) Available ROSE19120007
Total holds: 0

Includes bibliographical references and index.

When sport meets business : a brief introduction / Rasmus K. Storm, Ulrik Wagner and Klaus Nielsen -- The expansion of the sport goods industry / Anna Gerke and Maureen Benson-Rea-- When globalisation and migration meet national and local talent development / Sine Agergaard -- Commodification and commercialization of elite athletes / Johannes Orlowski, Manuel Herter and Pamela Wicker -- The business of running / Koen Breedweld and Jeroen Scheerder -- The growth of commercial sponsorship / Ulrik Wagner and Thorsten Dum -- The battle for media rights in European club football / Harry Arne Solberg -- Ambush marketing in sport / Simon Chadwick, Nicholas Burton and Cheri Bradish -- Sport, social media and online communities / Bastian Popp and Herbert Woratschek -- Corporate social responsibility in sport / Mathieu Djaballah -- Profits, championships and budget constraints in European professional sport / Klaus Nielsen and Rasmus K. Storm -- Financial fair play in European football / Jan Pieper -- Corruption and the governance of sport / Arnout Geeraert -- Sustainable urban legacies of hosting the Olympic Games / Larissa Davies -- The cost of hosting international sports events / Wladimir Andreff.

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